What counts as a download?
Fireside considers every download by a unique, individual human being as one download. We do not differentiate between a file that was downloaded by a Podcast client, a play on the website, a play on the iTunes service, a “stream” of an Episode, or any other kind of download that comes directly from your RSS Feed or the Fireside service.
We have done our very best to create smart algorithms to determine real versus false or incomplete downloads, and we are constantly working to improve and update these algorithms as new podcast clients are developed. Fireside's metrics are IAB Compliant.